Eric Sink, of Sourcegear fame, has a pretty nice article on MSDN about finding product ideas for a very small company (referred to as a Micro-ISV). A lot of the issues he covers are the same issues that we looked at before we started Tourney Logic.

The one difference was finding the original idea. Tourney Logic was founded out of a need. A client wanted to run an NCAA basketball pool, and Brian and I were involved in the deal. We brought Brian's existing software into the mix for a short term solution, and started building the real solution shortly afterwards.

So we had an idea before we had the thoughts of a company. Once the idea was there though, we went through the questioning process Eric lists out.

He also mentions add-on products. While ours is not an add-on product per se, it kind of is. Without the Final Four, we wouldn't have a market. Luckily for us, it doesn't look like that will be going away any time soon!